Role: Senior Design Thinker - Studio DBC
337 Frontier Capital LP is a boutique investment firm that focuses on African markets. They were in need of a new brand, landing page and presentation deck. 3° 37° is the longitude and latitude of Mount Kilimanjaro, so this became the focus of the re-brand.
The split “O” in Frontier signifies the two degree symbols from the longitude and latitude 33° 7°. When combined, these two O’s create the two halves. It also resembles the world, the two sides representing the two continents 337 Frontier bring together.